Interactive Tool

Local SEO Readiness Checklist

Score your local SEO readiness in under 2 minutes. Check each item that applies to your real estate website, then get your grade and personalized recommendations.

0/ 45

Needs Work

Your local SEO needs attention. The good news: every unchecked box is an opportunity to leapfrog competitors who are equally unprepared.

Google Business Profile

GBP claimed & verified+5 pts

Your Google Business Profile is claimed, verified, and you have admin access.

→ GBP Guide

GBP fully optimized+5 pts

All fields completed, categories, description, hours, photos, services, and Q&A.

Citations & NAP

NAP consistent across 10+ directories+5 pts

Your Name, Address, and Phone match exactly on Zillow, Realtor.com, Yelp, and other directories.

→ Local SEO Guide

Neighborhood Content

Neighborhood-specific landing pages exist+5 pts

You have dedicated pages for your target neighborhoods with unique local content.

→ Neighborhood Pages Guide

Content updated within last 90 days+5 pts

Your key pages have been updated with fresh market data, stats, or new content in the last 3 months.

Technical Foundations

Schema markup implemented+5 pts

LocalBusiness, FAQPage, or BreadcrumbList structured data is on your key pages.

→ Schema Guide

Mobile-responsive design+5 pts

Your site passes Google's mobile-friendly test and loads under 3 seconds on mobile.

→ Technical SEO

Reviews & Reputation

Review generation strategy active+5 pts

You have a systematic process for requesting Google reviews from clients.

→ Reputation Guide

Backlinks & Authority

Local backlinks from community sites+5 pts

You have backlinks from local chambers of commerce, community organizations, or local news.

→ Link Building Outreach

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