Glossary Term

    Crawl Depth

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    Quick definition: Crawl depth refers to the number of clicks required to reach a page from the homepage, with pages deeper than 3 clicks receiving less crawl priority and ranking more slowly.

    What it means

    Googlebot prioritises pages closer to the homepage because they are typically more important. Pages buried 5-6 clicks deep get crawled less often, indexed slower, and rank lower for the same query.

    A flat site architecture and strong internal linking can pull deep pages closer to the homepage in click-depth terms.

    Why it matters for real estate SEO

    Real estate sites with deeply nested neighbourhood and listing pages often have hundreds of URLs Google rarely visits. Restructuring to a 3-click maximum typically improves indexation rates and ranking velocity.

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